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Vision

about.

Igniting your customer outreach.

The mission of Peoples Energy Analytics is to modernize the way the energy industry supports its customers.

 

We accomplish this by providing scalable and low-cost solutions for utility customer analysis and outreach. 

Our solutions effectively and efficiently identify abnormal energy consumption patterns in energy customers. The result is a reduction in unpaid energy bills, an increase in revenue, and the alleviation of energy poverty. 

How does it work? Peoples Energy Analytics uses proprietary analytics to process household energy usage data, determine risk levels, and connect at-risk households to bill assistance. We craft personalized, targeted marketing collateral to connect individuals with programs that fit their needs (e.g., customer assistance programs, electrification, weatherization programs, or a combination).


Peoples Energy Analytics has differentiated itself from other data analytics companies by using electricity data to directly quantify and market to individuals who need assistance. Other data analytics companies use customer credit card and financial information to target households. However, this has been shown to miss the households most in need, due to low-income households often avoiding the use of credit cards to pay utility bills. Through the analysis of energy usage data directly from each household, Peoples Energy Analytics more accurately identifies at-risk customers in order to increase enrollment in, and engagement with, customer assistance programs.

More about us.

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